BLACKBOOK launches new branding for the NCTA

BLACKBOOK Lifestyle is thrilled to have collaborated with the National Capital Tennis Association (NCTA) to design their new branding and logo. Inspired by the energy and inclusivity of the tennis community, the fresh look represents a dynamic vision for the sport in the National Capital Region. Serving up a bold new era for NCTA!

BLACKBOOK elevating the Bayshore brand

BLACKBOOK Lifestyle was thrilled to once again partner with Bayshore Shopping Centre to craft the 2024 branding campaigns, in-mall and across the digital world! Focused on creativity, style, and community, these campaigns set the tone for an exciting year of unforgettable shopping experiences, inviting guests to Elevate their Style. Stay tuned for what’s in store!

We're Growing: Junior Marketing Manager

The BLACKBOOK Lifestyle team is growing! We’re looking for a dynamic, resourceful and professional Junior Marketing Manager.

The successful candidate will assist with the agency’s multi-faceted marketing strategies, including social media content creation, campaign ideation, activation development, event planning and design creative. A creative-thinker who shines outside the proverbial marketing box will thrive in our boutique-style, hybrid work environment.

Schedule may be full or part-time, with main responsibilities overseen remotely.

If you have a passion for storytelling, innovation, creativity — and want to join our modern-minded team — please connect with your resume and a little intro to joinus@blackbooklifestyle.com.

Position Requirements
- Proven skill and experience in creating engaging, metrics-driven social media content
- In-depth knowledge of all principal social media platforms
- Proven writing skills, with samples available upon request
- Experience in marketing campaign ideation or similar
- Proficiency in graphic design is a tremendous asset
- Interest in event planning and activation development

About BLACKBOOK Lifestyle
Launched in 2010, BLACKBOOK Lifestyle is a boutique-style, full-suite creative marketing firm based in Ottawa, Canada. Lifestyle-driven services include creative design, strategy development, campaign ideation and production, social media management, event planning, and so much more. Esteemed as the National Capital Region’s leading lifestyle agency, BLACKBOOK is led by Daniel Mackinnon and James Jefferson, two of Canada’s most sought-after creative marketing professionals. The BLACKBOOK portfolio boasts a number of modern-minded clients, including the Canadian Tourism Commission, Toronto Fashion Week, the 2012 and 2017 JUNO Awards, the 2011 Genie Awards, Bayshore Shopping Centre, Mapleview Centre, Ashbury College, GUSTO-TV, Corus Entertainment, H&M, Giant Tiger, the Ottawa International Airport Authority, Otto’s BMW, Otto’s Subaru, among many others. Find out more at www.blackbooklifestyle.com.

2023 Ashbury College Golf Classic

BLACKBOOK Lifestyle was honoured to once again work alongside Ottawa’s storied Ashbury College for the creative, digital and branding development of their 2023 Golf Classic. The event brought together the Ashbury community to raise funds for the Ashbury College Association Bursary Fund. The Association Bursary is an award with the potential to cover the majority of tuition for a student that couldn’t otherwise afford the Ashbury experience.